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Reality Tv

A collection of essays, which provide a comprehensive picture of how and why the genre of reality television emerged, what it means, how it differs from earlier television programming, and how it enga

ISBN10 : 0814757340 , ISBN13 : 9780814757345

Page Number : 377

Marketing Metaphoria

Meet the seven samurai of metaphor in this provocative follow-up toHow Customers Think. Jerry and Lindsay Zaltman explain how and why we use deep metaphors, which the authors define as any form of non

ISBN10 : 1422121151 , ISBN13 : 9781422121153

Page Number : 230